Our team concentrated on numerous crucial elements that would shape both the direction of the game and its overall presentation throughout the first two weeks of development. One of our primary objectives during this period was enhancing our understanding of the target audience, as this became the foundation for creating a strong PR plan and drafting a polished press release.

These responsibilities ensured that our development process was not only about the technical side of the game but also about establishing how the project would be communicated and marketed to the players most likely to enjoy it. By clarifying the intended audience early on, we were able to make design decisions with greater confidence, knowing who we were designing for, how to appeal to their preferences, and what strategies might help sustain long-term engagement with the game.

At the same time, our artists dedicated significant effort to modelling and texturing new enemy NPCs, which added variety to gameplay and strengthened the game’s visual identity. To expand the project’s reach and accessibility, we also created an itch.io page and uploaded the game. This provided us with a platform to share development progress, showcase early builds, and begin building a connection with potential players who could follow the project’s growth. Alongside this, we prepared a series of focused questions that would guide the next playtesting session, ensuring that the feedback we collected was both insightful and actionable.

The responses we received from players were invaluable. They highlighted areas that required immediate improvement, such as making the health bar and ammo counter more visible, adjusting the number of enemies per level for better balance, and fixing technical issues like the textures and UVs on the player character. These changes not only improved the gameplay experience but also encouraged us to think more carefully about the “soul” of the game and what kind of emotional and creative journey we wanted players to experience.

In the later stages of this period, our attention shifted slightly toward narrative design. We wrote a player story from a first-person perspective to better imagine what it feels like to play through the game. This exercise allowed us to highlight the emotions, challenges, and moments of immersion we wanted to deliver. By combining technical improvements, strategic planning, and creative exploration, this stage of development laid a strong foundation for the weeks ahead and helped unify our vision moving forward.